Nov 03, 2009

Southern Comfort has tapped Break Media to produce Social Sportz Net, an eight-episode Web series aimed at associating the brand with holiday parties typically hosted and attended by young men. The new show offers tips on party planning through the lens of a mock, Sportscenter-like sports newscast. The first two episodes of Social Sportz Net, focused on birthday parties and Halloween, kicked off on Oct. 15 within a Southern Comfort-branded channel on Break.com. Upcoming episodes of the...More