-By Lucia Moses
Glam Media, the fast-growing online publishing network, has
launched a new way to connect advertisers with its female audience
with the rollout of Glam Today, a free, daily e-newsletter.
The newsletters contain links to content generated by the
contributors in Glam Media’s publishing network, whose more than
500 members are mostly blogs, with a handful of online editions of
magazines such as Nylon and Eating Well. Each weekday, the
newsletter focuses on a different topic, from fashion/shopping on
Monday to health and wellness on Friday.
To hook new subscribers, Glam Today is entering them into a contest
to win a Chloe handbag and $5,000.
Glam Today is supported by existing Glam Media marketers, which
include Target and Bergdorf Goodman.
Glam Media Rolls Out Newsletter 'Today'
The newsletters contain links to content generated by the contributors in Glam Media’s publishing network, whose more than 500 members are mostly blogs
July 14, 2008
-By Lucia Moses
Glam Media, the fast-growing online publishing network, has launched a new way to connect advertisers with its female audience with the rollout of Glam Today, a free, daily e-newsletter.
The newsletters contain links to content generated by the contributors in Glam Media’s publishing network, whose more than 500 members are mostly blogs, with a handful of online editions of magazines such as Nylon and Eating Well. Each weekday, the newsletter focuses on a different topic, from fashion/shopping on Monday to health and wellness on Friday.
To hook new subscribers, Glam Today is entering them into a contest to win a Chloe handbag and $5,000.
Glam Today is supported by existing Glam Media marketers, which include Target and Bergdorf Goodman.