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CN's Brides.com Bringing Wedding Shows to Web

Starting on Oct. 17, the site’s staffers will stream live action from various bridal showcases

Oct 6, 2008

-By Mike Shields


Condé Nast's Brides.com plans to dispatch editors armed with high-tech cell phone cameras to shoot live footage from several upcoming bridal fashion shows in New York.

Starting on Oct. 17, the site’s staffers will stream live action from various bridal showcases hosted by designers like Amsale, Alfred, Angelo, Christos, Platinum, Kenneth Pool and others. Rather than sending a full camera crew, Brides.com’s editors will shoot raw, unfiltered footage from these events using Nokia N75 mobile phones, which come equipped with Flixwagon video technology—a technology which is specifically designed for streaming live video remotely.

The live-from-the-runway footage will be featured on Brides.com’s Wedded Bits blog. There, editor in chief Michelle Preli will also regularly post commentary on the various show’s goings on, said officials.


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CN's Brides.com Bringing Wedding Shows to Web

Starting on Oct. 17, the site’s staffers will stream live action from various bridal showcases

Oct 6, 2008

-By Mike Shields


Condé Nast's Brides.com plans to dispatch editors armed with high-tech cell phone cameras to shoot live footage from several upcoming bridal fashion shows in New York.

Starting on Oct. 17, the site’s staffers will stream live action from various bridal showcases hosted by designers like Amsale, Alfred, Angelo, Christos, Platinum, Kenneth Pool and others. Rather than sending a full camera crew, Brides.com’s editors will shoot raw, unfiltered footage from these events using Nokia N75 mobile phones, which come equipped with Flixwagon video technology—a technology which is specifically designed for streaming live video remotely.

The live-from-the-runway footage will be featured on Brides.com’s Wedded Bits blog. There, editor in chief Michelle Preli will also regularly post commentary on the various show’s goings on, said officials.
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