NEWS - OUT THERE

PLACE-BASED

OOH Net Ripple Adds Einstein Noah

The addition of the Einstein Noah's 600 restaurants in 35 states to Ripple's lifestyle network will increase its reach to nearly 30 million consumers monthly

July 8, 2008

-By Katy Bachman


Ripple, an out-of-home digital network located in specialty retail locations, announced Tuesday (July 8) it will roll out its network to Einstein Noah Restaurant Group, the parent company of Einstein Bros. Bagels and Noah's New York Bagels.

The addition of the Einstein Noah's 600 restaurants in 35 states to Ripple's lifestyle network will increase its reach to nearly 30 million consumers monthly. It will also expand Ripple's geographic coverage in the Midwest and Eastern regions, adding Philadelphia and Miami to its major market coverage that includes Chicago, Boston, Detroit, and Washington, D.C.

Ripple has already begun installing screens and plans to have about 400 locations up and running by the end of 2008.

In addition to Einstein Noah, other retailers in Ripple's Lifestyle network include Borders, The Coffee Bean & Tea Leaf, Robeks and Tully's Coffee.



OOH Net Ripple Adds Einstein Noah

The addition of the Einstein Noah's 600 restaurants in 35 states to Ripple's lifestyle network will increase its reach to nearly 30 million consumers monthly

July 8, 2008

-By Katy Bachman


Ripple, an out-of-home digital network located in specialty retail locations, announced Tuesday (July 8) it will roll out its network to Einstein Noah Restaurant Group, the parent company of Einstein Bros. Bagels and Noah's New York Bagels.

The addition of the Einstein Noah's 600 restaurants in 35 states to Ripple's lifestyle network will increase its reach to nearly 30 million consumers monthly. It will also expand Ripple's geographic coverage in the Midwest and Eastern regions, adding Philadelphia and Miami to its major market coverage that includes Chicago, Boston, Detroit, and Washington, D.C.

Ripple has already begun installing screens and plans to have about 400 locations up and running by the end of 2008.

In addition to Einstein Noah, other retailers in Ripple's Lifestyle network include Borders, The Coffee Bean & Tea Leaf, Robeks and Tully's Coffee.
COMMENT
 


Post a Comment
Asterisk (*) is a required field.
*Username: 
*Rate This Article: (1=Bad, 5=Perfect)

*Comment:
 
RECENT PLACE-BASED
EYE Names Schiano Marketing Chief
CARE to Roll Out Third OOH Net
Hercules to Roll Out Mobile Charging Machines for Mallgoers
Mall Advertising Goes Digital
EYE USA Partners With Briabe Media
Back to Place-Based Homepage


  • Newsletter
  • Chat
  • Podcast
  • Column

NBC Wins Thursday; Weak Return for Fox's Kitchen Nightmares

2008-09-05

It was an easy victory for NBC, with the season opening NFL Football match-up between the Washington Redskins and the New York Giants at an approximate 10.7 rating/17 share in the overnights for the prime-time (8-10 p.m.) portion. 

More

More Newsletters

Do you eat, breathe and sleep TV, but don't want to start your own blog?
Share your thoughts and opinions with thousands of TV lovers everywhere at Marc Berman's PIFeedback.com, a forum about all things television. The Programming Insider posts the previous nights broadcast ratings results and weighs in on any number of TV issues, from the latest hits to the best of the classics.
Click Here to Chat

Click here to hear Marc Berman's morning review of last night's TV highlights and lowlights. Berman, aka The Programming Insider, offers tasty tidbits from his daily enewsletter, dishes on TV news (occasionally with a guest editor from Mediaweek) and previews upcoming shows to watch or avoid.

Berman

Mr. TV: Judge and Jury

I’d never seen a syndicated court show taped in person, so I was not about to turn down a recent invitation to attend an afternoon’s worth of episodes for upcoming Sony Pictures Television gaveler Judge Karen, presided over by South Florida judge Karen Mills-Francis.

More

More Column