Hachette Filipacchi Media, which has shuttered four print magazines in the past couple of years while shifting focus to the Web, cut 15 positions in its digital division, a spokesperson for the company said.
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"The Official American Gladiator Challenge" will present interactive games based on the show's competitions, including Hit & Run, Pyramid and the Wall. Users will be able to compete against their friends and the greater Facebook community.
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Forbes Media has signed up as the biggest U.S. client to date of an online technology that aims to keep visitors on its sites longer by linking stories to contextually relevant content.
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CNET Networks and Yahoo announced a three-year content-sharing, advertising and search marketing deal to tap into audiences interested in technology and advertisers wanting to reach them.
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The event, attended by as many as 250 people on the first day alone, included panelists representing the mobile industry, academia, consumer interest and privacy groups, and the government.
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In the latest effort by print magazines to make their pages interactive, Hearst Magazines is expanding its use of technology that lets readers send text messages to buy products from magazines and conduct other transactions.
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Software publisher Take-Two Interactive Software Inc. on Wednesday said it sold some 6 million units of its criminal action game "Grand Theft Auto 4" in its first week, with estimated retail sales exceeding $500 million.
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Known for its realistic sports games—thus the tagline "It's in the game"—EA Sports has a rabid following with core gamers. However, as the gaming audience has widened, EA Sports has realized so must its title offerings.
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A new study conducted by Google's DoubleClick Performics division confirmed that DVR owners watch more television but fewer commercials.
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Marketers who think bigger is better may want to reconsider, at least when it comes to social media. Ad spending on those sites is predicted to top $1.6 billion this year, according to eMarketer. However, much of it will be plunked into smaller, emerging social networks.
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