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Analysis: Media Forecast 2010

It would be an interesting, albeit purely academic exercise to imagine how the advertising industry would look right now if we hadn’t been hit with the biggest economic downturn since the 1930s.

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CBS Wins Thursday; Respectable Return for ABC's FlashForward

2010-03-19

CBS led this third Thursday in March care of 2010 NCAA Basketball: First Round – Day 1, while the long-awaited return of ABC's FlashFoward generated some interest.

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Do you eat, breathe and sleep TV, but don't want to start your own blog?
Share your thoughts and opinions with thousands of TV lovers everywhere at Marc Berman's PIFeedback.com, a forum about all things television. The Programming Insider posts the previous nights broadcast ratings results and weighs in on any number of TV issues, from the latest hits to the best of the classics.
Click Here to Chat

Click here to hear Marc Berman's morning review of last night's TV highlights and lowlights. Berman, aka The Programming Insider, offers tasty tidbits from his daily enewsletter, dishes on TV news (occasionally with a guest editor from Mediaweek) and previews upcoming shows to watch or avoid.

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Mr. TV: All Rise ...

With talk in recent months focusing on the pending departure of the queen of daytime talk, Oprah Winfrey, let’s shift the attention to another daytime blockbuster, Judge Judy.

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The Future of Advertising Agencies - The Mediaweek Forecast

Advertising agencies are constantly faced with the same challenge - creating a more successful marketing strategy. It takes having a good source in media research in order to pull it off. By keeping up with the most effective trends in media, advertising agencies can better their chances of developing a successful plan. Be aligned with the voice of the media industry by subscribing to Mediaweek magazine.